Inflection pricing is based on Monthly Marketed Contacts (MMCs):

• MMCs are unique contacts (unique by email address) who route through one or more Inflection journeys in a given calendar month (i.e. August 1-August 31).
• Inflection does not charge for contact database volume, marketable contacts, seats or data volumes.
• Non-personalized batch journeys (i.e. Newsletters) do not count against MMC cap, provided there are no MMC-triggering elements in the batch journey.

A journey’s contacts will be MMC-qualifying if ANY of the following criteria is met:

Journey Settings

• Journey schedule is set to Recurring or High frequency.
• Journey settings contain Exit criteria.

Email Action Flow Steps

• Journey has a Send email flow step or Send internal email alert flow step where the email includes a Token, Column Accessor Token or Jinja templating.

Journey Control Flow Steps

• Journey canvas contains Branch by value flow step.
• Journey canvas contains Branch by token flow step.
  • Note: abSplit() and randint() tokens are exceptions and are not MMC-qualifying.
• Journey canvas contains Branch by filter flow step.
• Journey canvas contains Nested journey flow step. (With exit Criteria)

Integration Flow Steps

• Journey canvas contains Run outbound webhook flow step.
• Journey canvas contains Add to Salesforce Campaign flow step.

List Action Flow Steps