- Analytics in chat and MCP: campaign and journey rollups, breakdowns (top links, email-client opens and clicks, recipient engagement), and contact lookups.
- Attach files in the in-app chat: hand the agent a brief or asset to work from.
- More reliable token building.
New use cases
- “How did the Q1 newsletter perform?”: get an answer without leaving chat.
- Look up a contact and their recent activity directly from chat.