Landing Pages

Landing pages let you publish a web page from Inflection and put an Inflection form on it. Build a page with the agent, import one you already have, or start from a saved template. Then add your form and publish it on an Inflection-managed address or your own subdomain. Every visit is tracked with Inflection website tracking, so page visits and form submissions flow into the same contact records, audiences and journeys you already use.

​

Before You Start

• Landing pages must be turned on for your workspace. If you don’t see Landing Pages in the left navigation, contact your Inflection account team.
• An admin must set up the workspace’s default subdomain before anyone can publish. See Set Up Landing Pages for Your Workspace.
• To put a form on a page, build it first in Forms. Only forms built in Inflection can be placed on a landing page.

​

Set Up Landing Pages for Your Workspace

Workspace settings control where your pages are hosted and which scripts load on them. Navigate to Settings > Landing Pages.

​

Choose Your Default Subdomain

Every page gets an address on an Inflection-managed subdomain, so you can publish without any DNS work.

1. Navigate to Settings > Landing Pages.
2. In Default subdomain, enter a name in Choose your subdomain. Use lowercase letters, numbers and hyphens. The preview line shows where your pages will be published.
3. Click Continue.

When setup finishes, the card shows your default address with a Copy button and two status rows. Hosting should read Ready and Tracking should read Registered. If either one shows a problem, click Re-run setup.

​

Connect a Custom Subdomain

Publish pages on a subdomain you own, such as go.yourcompany.com. Inflection hosts the pages and issues the HTTPS certificate for you. You never upload a certificate.

1. In Custom subdomains, click Add domain.
2. In Domain, enter your subdomain, for example go.yourcompany.com, and click Add domain.
3. Copy the two DNS records Inflection shows and add them with your DNS provider:
   • A TXT record, which confirms you own the domain.
   • A CNAME record, which sends visitors to your pages.
4. Click Verify. Each record shows Verified or Not verified. If a record isn’t verified yet, wait and click Re-check. DNS changes can take up to 24 hours to take effect.

A domain moves through these states: Once a domain is Active, you can:

• Select it as the Domain for a page in that page’s Settings tab.
• Move every page from the default subdomain to it at once. Open the domain’s Options menu and click Move pages here. Visitors to the old addresses are redirected. After a week, click Make redirects permanent.
• Remove it from the Options menu with Remove. Unpublish or move the pages on the domain first.

​

Manage Tags

Tags are the scripts and snippets that load on every published page, such as an analytics tool, a consent banner or a site verification tag. Admins manage them once for the whole workspace. Authors can turn individual tags off for a single page, but they can’t add new scripts to a page outside of the HTML. Standard tags are added to every published page automatically and can’t be edited or removed: To add a custom tag:

1. In Tags, click Add custom tag.
2. Enter a Name.
3. Select a Type: Analytics, Consent or Custom. Select Consent for your cookie consent tool, so pages that opt out of it are flagged.
4. Select a Placement: Head or End of body.
5. Paste the vendor’s code into Snippet. The snippet must contain at least one HTML tag and can be up to 20 KB.
6. Leave Enabled on, then click Add tag.

​

Create a Landing Page

1. In the left navigation, click Landing Pages. The list shows every page with its status, views, submissions and last update.
2. Click New landing page.
3. Enter a Page name.
4. Under How do you want to start?, select one option:
   • Start blank: start from a minimal page and build it yourself.
   • Use a template: start from a page you saved as a template. Select it from Choose a template.
   • Build with agent: describe the page you want. The agent drafts it and you refine it together.
   • Import from URL: copy an existing page from its URL. The page’s HTML, styles, scripts and images are copied.
5. Under Editor, leave HTML editor selected.
6. Click Continue.

​

Import an Existing Page

Use Import from URL to bring over a page you already host elsewhere, such as a webinar page built in your CMS or by an agency. Enter a public https:// address. Inflection copies the page’s HTML, inlines its stylesheets and copies its images into your file library. When the editor opens, a banner shows what was imported, for example Imported from followed by the site’s address. Anything that couldn’t be copied is listed under Not copied with the reason. To save any page as a reusable starting point, open the row menu on the Landing Pages list and click Mark as template.

​

Build Your Page

The Build tab has the page preview on the left and the Landing Page Agent on the right. Switch between Preview, HTML and Problems at the top of the left pane.

• Click the desktop, tablet or mobile icon to preview the page at that width.
• Click the split icon (Show side by side) to edit the HTML and watch the preview update next to it.
• Click Save to save your changes to the current draft, or Save as new version to keep the current draft and continue on a copy.

​

Work With the Agent

The agent drafts pages, rewrites sections, adds forms and images, and fixes problems. It never changes your page on its own: every change arrives as a proposal you review first.

1. Click the wand icon (Open the assistant) if the agent panel is closed.
2. Type a request in Describe a change…, for example “Add an FAQ section with three questions about the webinar”, and click Send.
3. When the agent finishes, a Proposed change card appears. Click View diff to see exactly which lines change.
4. Click Apply and save to accept the change, or Discard to drop it.

​

Point to an Element With Point & Ask

Instead of describing where something is, click it.

1. Save any unsaved edits. Point & ask only works on the saved page.
2. Click Point & ask at the bottom of the preview. The agent panel opens.
3. Click the element you want to change, such as a heading, button or section. It is outlined in blue and an Editing: chip appears above the message box.
4. Describe the change, for example “Make this button orange and change the text to Save my seat”, and click Send.
5. Review the proposal and click Apply and save.

​

Insert a Form

Forms are added by reference, so the page always shows the current version of the form. Any change you make in the form builder appears on the page without republishing the form.

1. Click Insert > Insert form.
2. Select a form from Choose a form and click Insert.

The form is added at your cursor in the HTML editor. If the cursor isn’t inside the page body, it is added at the end of the page. You can also ask the agent to place a form in a specific spot, for example by pointing at a section with Point & ask.

​

Insert a File

1. Click Insert > Insert file.
2. Click Click to upload or drag a file into the box. You can upload PNG, JPG, GIF, WEBP or PDF files up to 10 MB.
3. To reuse a file, search for it with Search files and select it.
4. Click Insert.

Images are added as an image on the page. PDFs are added as a link that opens in a new tab.

​

Review Problems

Inflection checks the page’s HTML every time you save. Open Problems to see the results.

• Blocking problems stop the page from being published or shared. A banner above the editor shows how many there are.
• Warnings are worth fixing but don’t stop you from publishing, for example a missing page title, a missing image description or an image loaded over http://.

Click a problem to jump to its line in the HTML. Click Fix with agent to have the agent propose a fix for every listed problem, then review and apply it like any other proposal.

​

Configure Page Settings

Open the page’s Settings tab. Click Edit on a card to change it, then Save. On a draft page, settings apply when you publish. On a published page, saved changes update the live page. URL: choose where the page lives.

• Domain: your default subdomain, shown as Inflection-Managed, or any Active custom subdomain. You can’t change the domain while a page is published. Use Move pages here in workspace settings instead.
• Slug: the part after the domain, using lowercase letters, numbers and hyphens. Inflection checks that the address is free.
• Redirect requests from the old URL: keep this selected so existing links keep working when you change the slug.

Search & social: control how the page appears in search results and when shared.

• Title and Description default to the title and meta description in your HTML.
• Share image and Favicon take an https:// image URL. Use Insert file in the Build tab to upload an image and copy its address.
• Allow search engines to index this page is off by default. When it’s off, the page is published with noindex, nofollow.

Tags on this page: see which workspace tags load on this page.

• Standard tags are always on.
• Under Custom tags, turn off Inflection website tracking to stop tracking visits on this page only. Turn off any other custom tag to leave it off this page.

​

Share and Publish

​

Share a Draft for Review

1. Click Share.
2. Click Create link and copy the link.

Anyone with the link sees a read-only copy of the version you shared, without signing in to Inflection. Forms can’t be submitted from it. Click Refresh link to update the same link with your latest saved changes, or Revoke link to turn it off.

​

Publish the Page

Only admins can publish.

1. Click Publish.
2. Review the search preview and the checks: Workspace setup, Forms exist, Consent tag, Host registered and Domain active. Fix any blocking problems listed.
3. Click Publish.

The page is live at the address shown, and the header shows Live with the version number. It can take up to a minute to reach all visitors. To take a page offline, click Unpublish. Visitors see a not-found page at that address until you publish again. Your saved versions are kept. If workspace tags or page settings change after a page goes live, the button reads Update live page.

​

Manage Versions

Each page keeps numbered versions. Editing a published version never changes what visitors see: your edits are saved as a new draft, and the live version stays published until you publish the draft. Open the Versions tab to see every version with its status:

• Live: what visitors see now.
• Draft: editable, not published.
• Previous: read-only. Publish it to roll back.

Click Open to load a version into Build, or Publish this version to make it live.

​

Measure Performance

Open the Performance tab to see the last 30 days for a published page. Until a page is published, the tab shows No visits yet. Click Refresh to update the numbers.

• Views and Visitors count visits by known contacts, measured by Inflection website tracking.
• Submissions counts form submissions recorded with this page’s address.
• Sources breaks visitors and views down by source and medium.
• Forms lists submissions per form. Click a form to open its submissions.

​

Create Landing Pages With the Inflection MCP

If you’ve connected Inflection to Claude, ChatGPT or another AI assistant through the Inflection MCP, you can create and edit landing pages from a chat. Ask your assistant to:

• Create a page from scratch, from a template, from an existing page’s URL or from a description.
• Edit a page, for example “Change the headline on the Spring Webinar page to mention the May 14 date.”
• Add or swap a form by name, for example “Add the Webinar Registration form under the agenda.”
• Upload an image from a URL to your file library and use it on a page.
• Check a page for problems before publishing.
• Create a share link for review.
• Publish or unpublish a page.

The assistant works the same way as the in-app agent. It shows you the proposed change and its diff first, and saves only after you say yes. It publishes or unpublishes a page only after you explicitly confirm, and only if your account is an admin.

​

How Landing Pages Are Kept Secure

• HTTPS everywhere. Every page is served over HTTPS, on your Inflection-managed subdomain or your own. Inflection issues the certificate. Images, share images and favicons must use https:// addresses.
• Domain ownership is verified. A custom subdomain only goes live after its TXT record proves you own it.
• Pages are isolated. Each workspace’s pages are served from their own subdomain, and the Cookie scope tag keeps cookies on that subdomain.
• Previews are sandboxed. The editor preview runs your HTML in a restricted frame that can’t reach your Inflection session, submit forms or open new windows.
• Test traffic doesn’t create contacts. Forms can’t be submitted from previews or share links.
• Checks run on every save and publish. Elements that can’t be published safely block publishing. These include plugin embeds (<object>, <embed>, <applet>), <base> and <meta http-equiv> tags, stylesheet links that don’t use https://, and form code typed by hand instead of added with Insert form. The same checks run when you share a draft, and when a page is changed through the API or the MCP.
• Only admins publish and manage tags. Scripts that load on every page come from workspace tags, which only admins can add.
• Share links can be revoked at any time from the Share dialog.

​

FAQ

​

Additional Resources

• Inflection Forms
• Web Tracking
• Inflection MCP